SMIMOU, Morocco (AP) — Argan oil runs through your fingers like liquid gold — hydrating, luscious, and restorative. Prized ...

In a world where beauty trends change faster than seasons, there’s always a new miracle ingredient being hyped up every other ...

The beauty industry loves argan oil, but the women who harvest the nourishing ingredient earn little, while the forests thin.

The hidden cost of argan oil’s beauty boom is drought, deforestation and disappearing traditions.Argan oil runs through your fingers like liquid gold, hydrating, luscious, and restorative. Prized ...

Argan oil may be widely regarded as a beauty miracle, but for the women who make it, it’s a lifeline tied to tradition. Now, ...

Morocco’s growing argan oil industry, often referred to as producing "liquid gold," is placing increasing pressure on the ...

Kahina offers a 30ml or 100ml bottle of organic argan oil suitable for hair, face, and body. You can use it as a hair mask, add it to your shampoo or conditioner, or apply it daily to your split ...

The argan oil has quickly become a staple in my daily hair-care routine, and ahead, I break down what exactly makes it so great — as well as why it's a favorite of both editors and celebrities ...