Feel your commitment to your New Year’s resolution flagging already? Skinner’s law is decades old, but it is still the solution. Right around this time of year, we journalists feel compelled ...

An unexpected WW2 experiment by behaviourist B F Skinner proved that pigeons could be used for missile guidance.

Some simple techniques of the psychological laboratory can also be used in the home. They can train a dog to dance, a pigeon to play a toy piano and will illuminate the learning process in man ...

Operant conditioning (behavior modification) is a metaphor for accountability. B.F. Skinner was an experimental psychologist at the University of Minnesota in the 1940s whose name and work came to ...

During WWII, psychologist B F Skinner tried to use pigeons to guide missiles towards enemy ships. His study proved it was possible, and it was finally recognised at the 2024 Ig Nobel Prize awards.