Clips from shows like ‘Succession,’ ‘The Sopranos,’ ‘The Simpsons’ and ‘Knight of Cups’ are being deployed to poke fun at the viral moment from the band's Boston show.

Coldplay's concert at Gillette Stadium on Wednesday took an unexpected turn when a couple caught on the jumbotron sparked debate online.

Astronomer is investigating CEO Andy Byron, who appeared to embrace the company's HR head, Kristin Cabot, on the "kiss cam" at a Coldplay concert.

Apart from congratulations to other-Andy (and a hearty how dare for the unearned burn on Coldplay), this is an example of how deflection and humor might come in handy. The immediate deletion is the double-click equivalent of Byron's physical drop to the ground. Conspicuous! An admission by omission!

As has gone viral a million times over in a matter of days—to the giggling glee of us ingrates on the internet—during a Coldplay concert in Foxborough, Massachusetts (home of the stadium where the New England Patriots play and marriages are destroyed), what seemed to be a loving couple was beamed onto the venue’s giant screen.

The Coldplay concert kiss cam incident is the most viral moment of 2025. It’s also a video game now, sort of. Coldplay Canoodlers was thought up by Jonathan Mann, best known as the guy who has uploaded a new song to YouTube every day for over a decade (Remember “GTA: This Is Why We vVdeo Gaming?

After two audience members fueled cheating allegations with a … memorable appearance on the Jumbotron during a Coldplay show at Boston’s Gillette Stadium on July 16, online sleuths clocked in and discovered the pair appear to be co-workers at software company Astronomer.

Almost instantly, the clip went viral, racking up over 30 million views. The internet was transfixed and delighted in the schadenfreude: the wealthy, married chief executive of a tech firm being caught out canoodling with a colleague, the head of HR no less, in the most criminally uncool of contexts: a Coldplay concert.