The research reveals that Gen Z displays a complex spectrum of emotional responses to hyper-personalized advertising generated by artificial intelligence. For many participants, AI-generated ads ...

Nearly every Gen Z student is now relying on AI to get through school — with 97% saying they’ve used tools like ChatGPT, ...

Language travel providers at the ALTO spring conference grappled with rapid changes in AI and the evolving expectations of ...

AI to help end a relationship, with women slightly more likely than men to let the bots do the dirty work, according to to a ...

Affiliate Content. Explore how AI friends are gaining popularity among Gen Z in 2025, marking a shift in modern relationships ...

However, some employees may have reservations. In a report from Kyndryl, nearly half of CEOs said their employees are ...

AI is game-changing technology; it gives marketers the chance to deliver on the dream of genuine mass personalization.

A new survey found 97% of Gen Z students have used AI -- and many are now leaning on tools like ChatGPT to write essays, finish homework, prep for tests and even submit college applications.

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The reliance may come with risks; if an AI tool consistently validates a user’s perspective, it can enable blame-shifting ...

Nearly a third (30%) of respondents said they have generated fake work using AI to appear more productive. AI can significantly enhance our ability to perform tasks more efficiently and easily. As ...