Amazon Ads Launches AI Creative Studio And Audio Generator
Amazon Ads announces new AI tools for advertisers
Amazon Ads announced on Tuesday the introduction of two new artificial intelligence (AI) tools. The AI creative studio and Audio generator are new generative AI tools designed to lower creative barriers and expand opportunities for advertisers to scale their reach.
Amazon’s DSP redesign and AI audio ads—what advertisers need to know from unBoxed
At the same time, Amazon released new generative AI tools to create ads, including audio ads for the first time. On Tuesday, Amazon took the wraps off its updated DSP as part of unBoxed, its yearly ad tech event.
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