WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate ...

Casey Sarai tells PEOPLE that her viral nipple cover company, Cakes Body, is not just covering childcare costs "as a perk" ...

Fitness influencer Ashton Hall's viral morning routine boosted sales for Saratoga Spring Water, showcasing the power of ...

Points don’t buy loyalty anymore. Gen Z is disrupting Saudi loyalty programmes. Gen Z travellers, gen z trends, Loyalty ...

TikTok will let brands generate AI influencer content that mimics what human creators might share.

They have fantasies of going to Mars, transhumanism, and superhuman AI. How the heck does someone get this way? And what does ...