You don’t need a PR team that specializes in AI. You need one that understands how to craft the right message, deliver it to ...

Restaurant Brands International posted strong earnings, beating both revenue and earnings-per-share estimates thanks to ...

Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, shares insights on recent campaigns that played with brand identities ...

Music label One Day has engaged creative shop R/GA Australia to develop its new brand strategy and identity, doubling down on ...

A powerful brand needs three main things: a clear strategy, eye-catching visuals, and a great customer experience. Start by ...

When organizations prioritize a clear purpose over profit, they have a positive influence on consumers and stakeholders of ...

By bringing smart driving features to BYD’s more affordable, bestselling Dynasty and Ocean series of models, sales of which ...

Bloomin' Brands Inc. (NASDAQ:BLMN), the company behind popular restaurant chains such as Outback Steakhouse and Carrabba's Italian Grill, has seen its stock price tumble to a 52-week low of $11.03 USD ...

If you've shopped at Costco, you probably know that Kirkland Signature is the wholesaler's store brand. But did you know that ...

To keep your brand thriving, you need to track how it’s doing. Start with key performance indicators (KPIs) like brand ...

MicroStrategy's rebranding highlights its BTC focus and innovative financing, positioning it for growth amid evolving BTC ...

BMG has introduced a new brand identity, including a new symbol, updated color scheme, and redesigned website. According to ...