Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

STP and Goody’s are among the brands made famous by Richard Petty and Nascar exposure. Earnhardt fans were known to be fierce Budweiser and Chevrolet loyalists. Strong associations exist today between ...

The university’s Carl R. Ice College of Engineering will honor 10 alumni for significant early to mid-career success at its ...

Trying many approaches with fundraising posts might also reduce the chance that donors will feel overwhelmed by the same ...

Stop guessing where leads come from and learn how call tracking can give HVAC contractors the data they need to make better ...

Successful commerce revolves around competitiveness, so if you want your business to succeed in the global marketplace, you ...

Forget the era of hyper-polished influencers and #sponsored saturation, brands have found a new, more authentic voice: their ...

As we wrap up the 2024 earnings reports, analysts weigh in on how beauty conglomerates should go about reinvigorating sales.

Officials have a set marketing plan for the first quarter of the year, focusing on Springtime since it is a time of year when ...

Xsolla, a game commerce company, has partnered with AppsFlyer to provide analytics for web shops as alternative stores for game devs.

Looking to grow your dental practice? Check out the top 9 dental marketing companies that specialize in online strategies. [...] ...

In today’s fast-paced digital world, staying ahead in e-commerce and retail means embracing innovation. Traditional marketing ...