Tesco's iconic logo is being removed as part of 'emotional' supermarket shake-up
If you go down to Tesco this week, you might notice that something is looking a little bit different… That’s because the ...
Marketing Week4d
Tesco drops ‘Food Love Stories’ after seven years
The supermarket is replacing the long-running platform with ‘It’s Not a Little Thing. It’s Everything’ as it looks to connect ...
Beauty fans go wild for brand new Sol De Janeiro dupes in Tesco – they’re £19 cheaper and smell ‘lovely’
CALLING all beauty enthusiasts – you’ll need to put your shoes on fast and get down to your nearest Tesco as quickly as you can.  If you’re a fan of the iconic Sol De Janeiro sprays, ...
Tesco's 'divine' perfumes smell 'just like' £38 Sol de Janeiro but only cost £5
It might be freezing outside, but smelling like a popular summery high-end brand doesn't have to cost a fortune ...
Creative Review4d
Why are so many brands playing with their logos?
Brands seem happier than ever to adapt or remove their apparently untouchable logos. The effect is often striking visually, but does it always work? We speak to the creatives behind ads for McDonald’s ...
Tesco Express shoppers rush to pick up ‘brand new’ chocolate bar flavours as thrilled fans ‘obsessed’
SHOPPERS are rushing to Tesco Express to pick up a “brand new” chocolate bar. Thrilled fans proclaimed their excitement for ...
UK’s cheapest supermarket for 100 essentials revealed – it’s not Tesco, Asda or Lidl
THE UK’s cheapest supermarket for January 2025 has been named. Consumer group Which? compared prices on 100 products from ...
Creative Review4d
Tesco campaign uses shopping bags to deliver messages
The supermarket’s new campaign by BBH celebrates the ways in which people use food to tell people what they really mean ...
Sainsbury’s, Aldi, Tesco, Morrisons shoppers make key switch to slash grocery bills
The switch to own-label products will fuel profits at the supermarket giants who make much more on these items than on the ...