Maximum Effort had sold the marketing side of the business to MNTN in 2021, with Reynolds working as chief creative officer.

The 15 broadcast and cable outlets airing the speech were ABC, CBS, CNN, CNNe, Fox, Fox Business, Fox News, Merit Street, ...

Ryan Reynolds and George Dewey, the co-founders of Maximum Effort Marketing, are taking back full control of the creative ...

While the move aligns with a potential IPO, experts suggest the timing raises questions about whether the actor’s involvement ...

Among these luminaries, John Candy stands as a colossus of comedy, his infectious warmth and thunderous humor transcending ...

T-Mobile reportedly has been kicking the tires on Blis, a provider of location-based advertising and analytics solutions.

Initial public offerings (IPOs), were hot in 2024. Last year, 225 companies went public, an increase of 46% over 2023, ...

The deal, which is expected to close April 1, will give the production company and digital marketing agency to an affiliate ...

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L'Oréal Paris, along with four other brands, joined the largest multi-brand ad stunt in Oscars history to showcase the power of stunt performers—and a great makeup setting spray.

MNTN (MNTN) filed with the SEC for a planned initial public offering. After pricing of the offering, the company expects that the ...

Carnival Cruise Line, Kiehl’s, L’Oréal Paris, MNTN, and Samsung all drop spots during the Oscars to celebrate stunt ...